- Biz Brainstorms by Connor Gross
- Peach Business, Couch Surgery, Offsites & Quitting
Peach Business, Couch Surgery, Offsites & Quitting
designed to be skimmed
Welcome to Biz Brainstorms –
My name's Connor.
I go down weekly rabbit holes of business ideas so you don’t have to.
Let me know what you think!
Lessons from a 9 Figure Entrepreneur 📚
Millions of Peaches 🍑
Couch Surgery 🛋
Off Sites ✈️
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📖 Lessons From a 9-Figure Entrepreneur
Mike Beckham is the founder of Simple Modern.
They sell $100M+ annually in water bottles.
He shares a great lesson on the balance between relentless persistence & knowing when to quit.
Over the past 12 years, I have been a part of starting several companies. I’ve been fortunate to be a part of some incredible successes, but I’ve also seen my share of flameouts.
Along the way, I have learned something surprising.
Being a successful entrepreneur requires… twitter.com/i/web/status/1…
— Mike Beckham (@mikebeckhamsm)
Jul 21, 2023
It’s a long thread, so I’ll summarize it for you:
Entrepreneurs embody a “never give up, I’ll figure this out & do whatever it takes” attitude.
There is so much survivorship bias to support that claim. Epic entrepreneurs who ate sh*t for 10 years before selling a billion dollar company.
Entrepreneurs build a lot of their identity into their business. So quitting on an idea often feels like quitting on themselves.
There is skill & grace in knowing when to pivot versus when to quit.
Sometimes the idea just plain won’t work.
Learn the art of quitting well.
🍑 1,000,000 Peaches
Simple life advice:
When someone tweets a photo of their trophy celebrating their 1,000,000th order, find out what that person does for a living.
So naturally I had to dive deep into Stephen’s business, The Peach Truck.
They have 2 main sources of orders:
Selling peaches for local peach farmers
Selling fresh peaches direct-to-consumer
I’m guessing their Average Order Value is around $40 – but the volume is high & you can rely on local farmers for fulfillment.
I know Vidalia Onions does something similar if you’re interested & want to find alternatives to the business model.
🛋 Couch Surgery
Here’s an insane business NYC apartment renters probably know too well:
The value prop is simple:
You just bought a big comfy couch – but your NYC door frame is tiny.
For a city with 9M+ people, you’d think there would be a better way.
But according to Reddit, these services are popular & charge between $300-600 to cut your couch in half, bring it upstairs, and reassemble it perfectly.
I had a friend recently hire them & the tech said he had 3 jobs that day.
300 days × $450 × 3 jobs = $405,000
Hire 10 techs & you’ve got a high margin service business.
Alternative: Build a modular furniture company that guarantees a door frame fit.
I love this business idea:
Offsite – Airbnb for corporate off-sites
The Offsite planning industry is going to surpass $500 billion by 2030 as companies continue reinvesting their office budgets into offsite funds.
It’s essentially a travel agency for corporate teams.
The Offsite team built their business almost entirely on the back of outbound sales to companies:
Ideas to compete:
Niche down by company size “we run the best offsites for teams of 10”
Niche down by career type “We run the best Offsites for Executive Teams”
Niche down by destination (ie. AutoCamp for Offsites)
✌️ See you next week
PS – I love helping people build their companies/ lives they want to live.
2 ways I can help you do that:
I launched How To Quit Your Job & Not Run Out of Money. It’s over an hour of content, 80+ slides, spreadsheets, step-by-step plans on how to go from W2 to self employed.
I’ll be in NYC for the next 2 weeks so I can do consulting calls again. If you book a 1:1 for that, I’ll include the How To Quit Your Job Product for Free here. Schedule that here.
PPS – Went on my first in person interview last month. It was so fun & well done if you want to listen here.