Peach Business, Couch Surgery, Offsites & Quitting

Welcome to Biz Brainstorms –

My name's Connor.

I go down weekly rabbit holes of business ideas so you don’t have to.

Let me know what you think!

Today's Outline:

• Lessons from a 9 Figure Entrepreneur 📚

• Millions of Peaches 🍑 

• Couch Surgery 🛋

• Off Sites ✈️

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📖 Lessons From a 9-Figure Entrepreneur

Mike Beckham is the founder of Simple Modern.

They sell $100M+ annually in water bottles.

He shares a great lesson on the balance between relentless persistence & knowing when to quit.

It’s a long thread, so I’ll summarize it for you:

Entrepreneurs embody a “never give up, I’ll figure this out & do whatever it takes” attitude.

There is so much survivorship bias to support that claim. Epic entrepreneurs who ate sh*t for 10 years before selling a billion dollar company.

Entrepreneurs build a lot of their identity into their business. So quitting on an idea often feels like quitting on themselves.

There is skill & grace in knowing when to pivot versus when to quit.

Sometimes the idea just plain won’t work.

Learn the art of quitting well.

🍑 1,000,000 Peaches

Simple life advice:

When someone tweets a photo of their trophy celebrating their 1,000,000th order, find out what that person does for a living.

So naturally I had to dive deep into Stephen’s business, The Peach Truck.

They have 2 main sources of orders:

1. Selling peaches for local peach farmers

2. Selling fresh peaches direct-to-consumer

I’m guessing their Average Order Value is around $40 – but the volume is high & you can rely on local farmers for fulfillment.

I know Vidalia Onions does something similar if you’re interested & want to find alternatives to the business model.

🛋 Couch Surgery

Here’s an insane business NYC apartment renters probably know too well:

Couch Surgery

The value prop is simple:

You just bought a big comfy couch – but your NYC door frame is tiny.

For a city with 9M+ people, you’d think there would be a better way.

But according to Reddit, these services are popular & charge between $300-600 to cut your couch in half, bring it upstairs, and reassemble it perfectly.

I had a friend recently hire them & the tech said he had 3 jobs that day.

300 days × $450 × 3 jobs = $405,000

Hire 10 techs & you’ve got a high margin service business.

Alternative: Build a modular furniture company that guarantees a door frame fit.

✈️ Offsites

I love this business idea:

Offsite – Airbnb for corporate off-sites

The Offsite planning industry is going to surpass $500 billion by 2030 as companies continue reinvesting their office budgets into offsite funds.

It’s essentially a travel agency for corporate teams.

The Offsite team built their business almost entirely on the back of outbound sales to companies:

Ideas to compete:

• Niche down by company size “we run the best offsites for teams of 10”

• Niche down by career type “We run the best Offsites for Executive Teams”

• Niche down by destination (ie. AutoCamp for Offsites)

✌️ See you next week

-Connor

PS – I love helping people build their companies/ lives they want to live.

2 ways I can help you do that:

1. I launched How To Quit Your Job & Not Run Out of Money. It’s over an hour of content, 80+ slides, spreadsheets, step-by-step plans on how to go from W2 to self employed.

2. I’ll be in NYC for the next 2 weeks so I can do consulting calls again. If you book a 1:1 for that, I’ll include the How To Quit Your Job Product for Free here. Schedule that here.

PPS – Went on my first in person interview last month. It was so fun & well done if you want to listen here.